A Q-Analysis of Values and Attitudes Toward Advertising

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10.1177.107769907104800108.pdf (455.35 KB)

Date

1971-03-01

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Journal Title

Journal ISSN

Volume Title

Publisher

Journalism & Mass Communication Quarterly
Item Statistics
D
Data Nutrition Label51/100
  • Completeness55
  • Licensing0
  • Openness100
  • Provenance50
Assessed Jul 1, 2026

Abstract

Description

Keywords

Citation

Larkin, E. F. (1971). A Q-Analysis of Values and Attitudes Toward Advertising. Journalism & Mass Communication Quarterly, 48(1), 68-72. doi: 10.1177/107769907104800108

URI

http://hdl.handle.net/11244/25322

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Collections

OU - Faculty and Staff Publications

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Supplemented By

Referenced By

DOI

10.1177/107769907104800108

Collection Detail

# of Isolates from RBM

# of Isolates from TV8